Effortlessly cruise through Instagram stories and get high levels of engagement with these ideas. Especially when you have a small number of followers and you are building your account, you need these tactics to generate engagement. It will snowball once you have a few thousand followers, but you need to use everything at your disposal until then and this episode will help!
Now that Instagram and Facebook are on the verge of allowing shoppable posts, is there a point in having your own website? I argue that there is. You are still using someone else's real estate and, yes, "Instagramdown" is still a much used Twitter hashtag. This episode is all about why you should have your own website for your business and how I built my own website from scratch.
In the pursuit of a large number of followers and likes and engagement on traditional social media (Facebook/Instagram/Twitter/Pinterest) , you must not forget about Google! This episode is about a Google product that is surprisingly effective and works exactly like social media does.
I interview Jane Means, one of the most inspirational women I have ever spoken to! We delve deep into how she uses social media for her creative business and we speak about everything from taking pictures to using gifs. Jane uses humour very effectively in promoting her brand online. Use the links in the show notes to see exactly how this is done!
In this episode, I talk about how and why changed the way I was marketing my own small business. I was trying to find customers - I turned it around and they started finding me. This was crucial. In particular, small business owners need to look beyond the trends, if they are to build a sustainable business that will still be around when the trends are long gone!
In this episode, I interview Clare Drake, a Pinterest Marketing Strategist. Clare has more than 20,000 followers on Pinterest and her marketing on Pinterest is so successful that she hardly bothers with any other social media platform. In this episode, you will find out why, and, more importantly, how!